Sacha Baron Cohen of course made a scene before tonight’s Oscars when he arrived on the “Red Carpet” in character as General Aladeen, the star of his upcoming movie “The Dictator.” Carrying the fake ashes of the late North Korean dictator Kim Jong Il, Baron Cohen dumped the ashes onto Ryan Seacrest. As he walked away, he told Seacrest that when asked “Who are you wearing?” he should answer “Kim Jong Il.”
It was meant as a prank and a publicity stunt. And like most of Sacha Baron Cohen’s publicity stunts, it worked. People will be talking about it on Monday morning and that will ultimately result in a larger box office take for “The Dictator.”
Watching the footage of Baron Cohen comically spilling the fake ashes of a dead dictator onto Ryan Seacrest reminded me of a similar scene from the season premier of “Two and a Half Men” this season.
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